[Eset]Phony web traffic to cost advertisers $7.2 billion in 2016

[igor51]

Phony web traffic to cost advertisers $7.2 billion in 2016

Fraudsters are set to hit online advertisers hard this year, costing them $7.2 billion globally as a result of phony web traffic generated by bots, new research has found.

The post Phony web traffic to cost advertisers $7.2 billion in 2016 appeared first on We Live Security.

Source: Phony web traffic to cost advertisers $7.2 billion in 2016